Thursday, 17 July, 2025

Inside Saudi at Diriyah House London - 1 July event highlights

Watch the highlights from our inaugural event at Diriyah House London

Inside Saudi

Our inaugural event at Diriyah House London brought the story of Diriyah Company and the remarkable achievements on the ground so far to an audience of CEOs, CIOs and other senior representatives from institutional investors with combined AUM of over $800B.

Diriyah, The City of Earth, is the over $63 billion, 14 square kilometre urban development being created around the 300-year-old UNESCO World Heritage Site of At-Turaif, the birthplace of the Al Saud Royal Family.

Our guests were taken on an immersive tour of the incredible masterplan by Nawaf F. Rajeh Senior Director of Development & Innovation Marketing at Diriyah Company and engaged in an in-depth conversation with our Lead Broadcaster Sir Martyn Lewis; Mohamed Saad, President of DevCo at Diriyah Company; and Kiran Jay Haslam, GCMO at Diriyah Company, covering the case for investing in Diriyah, the opportunities available, and Diriyah's impact and legacy.

A big thanks to our partners Diriyah Company and Sotheby's International Realty, the speakers, and our guests for helping to create an inspirational evening.

Read Sir Martyn's event diary here and sign up for our event series here. Subscribe to our newsletter and follow us on LinkedIn for updates.

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